【Shopee市场周报】虾皮巴西站2020年6月第5周市场周报

巴西市场周报

2020/6/29

内容目录：

1、近期活动安排

2、竞品网站近期主推活动分析

3、上周热搜关键词

4、CFS 热销商品

5、Google搜索趋势情况

近期活动安排

正在进行： 

Surprise for your family（6.29-7.5） 

即将开始： 

Winter sale (7.6-7.12)

Have fun and relax (7.13-7.19)

竞品网站近期主推活动分析

(1)MELI: 

Beauty in home：H&B、Skincare 

Must-have appliances 

Products for new adventures：Toys and Hobbies、Games

Find everything for you and your home：Audio, TVs and smartphone, footwear  and bags, dress, FA, Cloth, HB, cleaning, app

(2) AliExpress: 

-Super tech deals with up to 50% off: Auto electronics, technology and security, tools and equipment

(3) Americanas: 

-Home appliances: Up to 30% discount + 30% cashback +up to 24x free-interest 

-3C: Brands sale – Dell & LG

(4)Magazine Luiza: 

- Winter with up to 50% off: Home appliances, HL. 

- Much more than you imagine with up to 70% off: 3C, TKB, HL, BE, Games,  books. 

-3C-Brands sale: Lenovo

上周热搜关键词

CFS热销商品 

2.父亲节

我们看到人们在为父亲节准备礼物。 

3.家庭办公 

-尽管巴西的商店已经开始营业，但是巴西的大多数州都没有宣布上班族何时应该重返 办公室。 

-因此，我们仍需密切关注与家庭办公室相关的关键字，例如“显示器”，“办公椅”。